An AC and plumbing service that stops losing calls to competitors
A Starter build for a two-van trades business. Every page is a straight line to a phone call, and the service pages are written for the way people search when something is broken.
- Build
- Starter
- Runs on
- Care Light €5
- Client
- Vella Services (design study)
The goal
When an air conditioner dies in August, nobody browses. They search “aircon repair Malta”, they call the first number that looks legitimate, and if nobody answers they call the second. A trades business without a website is invisible in that moment — and a slow, confusing one is almost as bad.
What we built
Three pages, and a phone number that never leaves the screen.
- Home — what they do, where they cover, how fast they come out, and a call button
- Services — AC installation, AC servicing, plumbing, emergency callouts, each in plain words
- Contact — call, WhatsApp, and a short form for the people who prefer typing
The site loads in well under a second on mobile data, because someone standing next to a leaking pipe will not wait for a slideshow to load.
Google Business Profile was set up at the same time as the site, with the service area, the hours, and the categories filled in properly. For a trades business that profile does as much work as the website — the two point at each other.
The care plan
Runs on Care Light €5/month: domain, hosting, SSL, backups and monitoring, with occasional quick fixes. A three-page trades site does not change often; the plan matches that honestly.
Note
This is a design study, not a paid client project. It shows the layout, the build quality and the kind of decisions we make. Real client work replaces these as it launches.
Every site we build includes mobile-first design, on-page SEO, analytics and SSL — and then runs on a care plan so it stays that way.